ABOUT BEPPU
Japan’s Onsen Capital
Beppu in Oita Prefecture is Japan’s most famous hot spring city, featuring over 2,000 rich hot spring sources across its eight main districts (the Beppu Hattō), symbolizing the city’s overwhelming geothermal output as the country’s top hot spring destination. Kannawa Onsen is famous for its steamy streets and sand and mud baths, while the “Hell Tour” showcases striking red, blue, and bubbling hot spring landscapes. Surrounded by the Kuju Mountains and the Seto Inland Sea, Beppu blends nature and tradition. Its cuisine features jigoku mushi, steaming local foods with geothermal heat, offering travelers a truly unique experience.
MODULES
From Knowledge to Sales
Your Beppu discovery course includes three modules covering all the essentials. Explore them in any order to build the knowledge you need to confidently recommend Beppu as a must-visit destination in Kyushu.
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Start exploring and discover why Beppu is sure to become an itinerary highlight for your clients.
Step into the city of “Steaming Hells,” where dramatic mountain views, steam-filled streets, and hidden pockets of local art and tradition come together. This course will guide you through everything you need to know to introduce clients to Beppu with confidence - from its famous hot spring culture to hands-on activities, great food, and easy ways to add this city to any Golden Route itinerary.
FEATURES
The Best of
Our Features
We recommend a minimum two-night stay in Beppu, though clients could easily enjoy up to a week. The city is not only Japan’s onsen capital but also an ideal base for exploring the wider region. From Beppu, travellers can take easy day trips to Yufuin, the temple-filled Kunisaki Peninsula, Usa Jingu Shrine, Taketa’s samurai townscape, Saiki’s seafood markets, and the historic streets of Usuki. Beppu offers the perfect balance of discovering something new each day while still having space to unwind and relax in the steam.
1. Japan’s Onsen Capital
With more than 2,000 natural hot springs, Beppu has the largest variety and volume of baths in Japan. Clients can experience everything from traditional mineral baths to unique sand, steam, and mud bathing.
2. Nature All Around
Nestled between the Seto Inland Sea and the Kuju Mountains, Beppu offers a mix of coastal scenery, hiking trails, and hot springs with mountain or sea views – all within easy reach.
3. Accommodations for Every Traveller
From international-standard hotels to traditional ryokan, Beppu provides options for every comfort level and budget – ideal for first-time visitors to Japan as well as repeat travellers seeking authentic stays.
4. Less Crowds,More Comfort
Beppu delivers an authentic Japanese experience in a relaxed, less-crowded setting, while still being welcoming to international travellers with English signage, accessible transport, and easy-to-navigate attractions.
5. Endless Flavours
Taste Beppu’s unique jigoku-mushi cuisine, food steamed using natural hot spring vents, along with fresh seafood from the Seto Inland Sea. Beppu offers local specialties like crispy tori-ten, and premium Oita wagyu. A delicious blend of regional flavours you won’t find anywhere else.
6. A Hidden Art Scene
Beppu has a unique art scene blending both traditional and contemporary arts. From historic bamboo craftsmanship to vibrant street murals. The city’s art reflects its long history, community spirit, and evolving cultural identity.
FEATURES
The Best of Our Features
We recommend a minimum two-night stay in Beppu, though clients could happily spend up to a week. The city is not only Japan’s onsen capital but also the perfect base for exploring the wider region. From here, travellers can take easy day trips to Yufuin, the temple-lined Kunisaki Peninsula, Usa Jingu Shrine, Taketa’s samurai heritage, Saiki’s seafood markets, and the historic town of Usuki. Staying in Beppu means clients can unpack once yet discover something new every day.
Japan’s Onsen Capital
With more than 2,000 natural hot springs, Beppu has the largest variety and volume of baths in Japan. Clients can experience everything from traditional mineral baths to unique sand, steam, and mud bathing.
Nature All Around
Nestled between the Seto Inland Sea and the Kuju Mountains, Beppu offers a mix of coastal scenery, hiking trails, and hot springs with mountain or sea views – all within easy reach.
Wide Range of Accommodation
From international-standard hotels to traditional ryokan, Beppu provides options for every comfort level and budget – ideal for first-time visitors to Japan as well as repeat travellers seeking authentic stays.
4. Less Crowds, More Comfort
Beppu delivers an authentic Japanese experience in a relaxed, less-crowded setting, while still being welcoming to international travellers with English signage, accessible transport, and easy-to-navigate attractions.
5. Delicious Flavors
Taste Beppu’s unique jigoku-mushi cuisine – food steamed using natural hot spring vents – along with fresh seafood from the Seto Inland Sea, local specialties like crispy tori-ten (tempura-style chicken), and premium Oita wagyu beef.
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Contact Us
If you have any questions or would like more information, please feel free to contact us using the details below.
Get in Touch
Beppu City Industry Collaborateive Platform B-biz LINK
1-3, Suehiro-Chou, Beppu City, Oita 874-0938